Tuesday, July 15, 2008

question #6

Research one multinational corporation like Procter and Gamble, Unilever, IBM, Microsoft, Honda and etc. Identify and describe how their subsidiaries are managed and how technology has assisted them in their corporate and/or local operations. Further, identify one Philippine company that has gone worldwide (eg. Jollibee and BENCH) and describe their strategies. Evaluate the strategies of foreign companies with that of Philippine corporations.

McDonald's does business in 118 countries around the world. The status of franchising in the markets where we currently do business is described on the country specific pages identified in the selection box below.In many countries around the world we do not have a presence and our current strategy is to focus on the markets where we do business. No firm date has been established for the opening of new markets. Those markets are set forth below and the process that we have in place for such markets is explained on the country specific pages.In certain markets we have a presence but are not seeking franchisees and we have included instructions regarding those markets.

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